Apple introduces iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition

Apple introduces iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition

Customers Can Now Purchase iPhone in a Beautiful New Finish and Contribute to the Global Fund to Fight AIDS

Apple customers can contribute to the Global Fund to fight AIDS with iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition.

Cupertino, California — Apple today announced iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition in a vibrant red aluminum finish, in recognition of more than 10 years of partnership between Apple and (RED). This gives customers an unprecedented way to contribute to the Global Fund and bring the world a step closer to an AIDS-free generation. The special edition (PRODUCT)RED iPhone will be available to order online worldwide and in stores beginning Friday, March 24.

iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition comes in a red matte aluminum finish.

“Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO. “The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”

(RED) funds programs that help prevent the transmission of HIV from mothers to their unborn babies.

“Apple is the world’s largest corporate donor to the Global Fund, contributing more than $130 million as part of its partnership with (RED),” said Deborah Dugan, (RED)’s CEO. “Combining the global reach of the world’s most loved smartphone with our efforts to provide access to life-saving ARV medication in sub-Saharan Africa, customers now have a remarkable opportunity to make a difference and contribute to the Global Fund through the purchase of this new beautiful (PRODUCT)RED iPhone.”

Lubona was born HIV-free because (RED) helped her HIV positive mother access life-saving ARV meds during pregnancy. Photo courtesy of Stian Rasmussen.

iPhone 7 and iPhone 7 Plus are the best, most advanced iPhones ever, packed with unique innovations that improve all the ways iPhone is used every day. Both phones feature the most popular camera in the world with advanced camera systems that shoot incredible photos and videos day or night, more power and performance with the best battery life ever in an iPhone, immersive stereo speakers and a wide color system from camera to display, all in a water and dust resistant design. iPhone comes with iOS 10, which brings more expressive and animated ways to communicate in Messages, new ways to use Siri with your favorite apps, beautifully redesigned Maps, Photos, Apple Music and News, and the Home app, which lets you simply and securely set up, manage and control your home all in one place.

iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition will be available worldwide online and in-store beginning March 24.

(RED)’s critical work provides access to life-saving HIV/AIDS programs in sub-Saharan Africa, which is home to more than two thirds of the world’s HIV-positive population. One hundred percent of all money raised by (RED) goes directly to Global Fund HIV/AIDS grants that provide testing, counseling, treatment and prevention programs with a specific focus on eliminating transmission of the virus from moms to their babies. Since it was founded in 2006, (RED) has generated more than $465 million for the Global Fund, with more than $130 million from Apple alone.

Pricing and Availability

• The iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition will be available in 128GB and 256GB models starting at $749 (US) from apple.com and Apple Stores, and from Apple Authorized Resellers and select carriers (prices may vary). The special edition (PRODUCT)RED iPhone joins iPhone 7 finishes in jet black, black, silver, gold and rose gold.
• Both special edition models are available worldwide beginning Friday, March 24 and start shipping to customers by the end of March in the US and more than 40 countries and regions, including Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Mexico, Netherlands, New Zealand, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, the UK and United Arab Emirates. Brazil, Chile, Colombia, India, Turkey and other countries will follow in April.
• The special edition iPhone joins the current (PRODUCT)RED lineup, which is available for customers to purchase year-round, including the full iPod line of products, Beats Solo 3 Wireless On-Ear Headphones, Beats Pill+ Portable Speaker, the iPhone 7 Smart Battery Case and a range of accessories for iPhone, iPad and Apple Watch.
• iPhone SE, the most powerful phone with a four-inch display, will be available beginning Friday, March 24, in 32GB and 128GB models, doubling the current capacity and replacing 16GB and 64GB models, all at the same starting price of $399 (US) at apple.com and Apple Stores.
• New colors of Apple-designed iPhone 7 and iPhone 7 Plus silicone cases in azure, camellia and pebble, and leather cases in taupe, sapphire and berry will also be available at apple.com and Apple Stores starting at $35 (US).
• Through Apple’s iPhone Upgrade Program, customers in the US, UK and China can get an unlocked iPhone 7 or iPhone 7 Plus (PRODUCT)RED Special Edition, with the protection of AppleCare+, choose their carrier and have the opportunity to upgrade to a new iPhone every year. The iPhone Upgrade Program is available at apple.com and Apple Stores in the US, with monthly payments starting at $37 (US) for the 128GB model.
• With iPhone Trade-Up, customers can trade in their eligible smartphone and use the credit toward the cost of a new iPhone.*
• Every customer who buys iPhone 7 or iPhone 7 Plus (PRODUCT)RED Special Edition or iPhone SE from Apple will be offered free Personal Setup, in-store or online*, to help them customize their iPhone by setting up email, showing them new apps from the App Store and more.
• Anyone who wants to learn the basics or go further with their new iPhone can register for a free workshop at every Apple Store.

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watchOS 3 The next-generation operating system for the Apple Watch launched on September 13, 2016.

watchOS 3

The next-generation operating system for the Apple Watch launched on September 13, 2016.

What's New in watchOS 3

CONTENTS

1. What's New in watchOS 3
2. Current Version - watchOS 3.1.3
3. New Watch Faces
4. Dock and Faster App Launching
5. SOS
6. Activity Improvements
• Sharing
• Workouts
• Wheelchair Use
7. New Apps and App Improvements
• Breathe
• Messages
• Home
8. Other Features
• Unlock Macs
• Apple Pay
• New Developer APIs
9. watchOS 3 Tidbits
10. watchOS 3 How Tos
11. Release Date
12. watchOS 3 Timeline

The newest version of the watchOS operating system, watchOS 3, was introduced at the Worldwide Developers Conference on June 13, 2016 and launched to the public on September 13. watchOS 3 is a significant update to the operating system, introducing new apps, new watch faces, and impressive performance improvements. According to Apple, "it's going to feel like a whole new watch."

watchOS 3 introduces a new Dock that houses a user's favorite and recently used apps so they're easier to access. Favorite Apple Watch apps saved to the Dock are kept up to date and are able to launch instantly, cutting down on app loading times.

Navigation has been improved, with left and right swipes now used to change the watch face. A revamped Control Center with more information is available when swiping upwards on the Apple Watch screen.

Activity sharing is new in watchOS 3, allowing Apple Watch owners to share their workout and activity information with friends to compete and stay motivated. New activity-based Smart Replies in the app are available to communicate with friends and family over activity achievements.

There are settings in the Activity app to customize workouts and activities for Wheelchair users, with wheelchair pushes contributing to all-day calorie goals and "time to roll" notifications instead of "time to stand" notifications.

A Breathe app is designed to guide Apple Watch owners through daily deep breathing sessions to cut down on stress and induce relaxation, and there are also new Reminders and Find My Friends apps.

There are three new watch faces available in watchOS 3, including Minnie Mouse (able to announce the time), a simple numerical face, and an Activity face that shows activity rings. Some of the existing watch faces are also now able to work with more complications.

An SOS feature automatically calls emergency services when the side button is pressed no matter where you are in the world, and the Apple Watch can now be used to unlock a password protected Mac with new Continuity functionality.

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In the Messages app, a redesign makes it quicker to reply to incoming texts, and a new "Scribble" feature allows you to write replies on the Apple Watch face with a finger.

watchOS 3 was released to public on Tuesday, September 13, following several months of beta testing. It requires iOS 10 to install, which was also released on September 13.

Current Version - watchOS 3.1.3

The current version of watchOS is watchOS 3.1.3, a minor update that focuses on bug fixes and performance improvements. It replaced watchOS 3.1.1, fixing the installation issues that bricked some Apple Watch Series 2 devices. There was never a watchOS 3.1.2 update.

An upcoming watchOS 3.2 update is also in the works and seven betas have been seeded to developers so far. watchOS 3.2 includes a "Theater Mode" that's designed to let customers quickly mute the sound on their device and disable raise to wake, preventing the screen from lighting up with arm movement. Theater Mode is ideal for using when watching a movie or play, or when sleeping.

watchOS 3.2 also brings SiriKit to the Apple Watch, allowing customers to ask Siri to do things like send messages, send payments, book a ride, log a workout, make a call, search through photos, and more. SiriKit has been available on iOS devices since the release of iOS 10, but is new to the Apple Watch in watchOS 3.2.

New Watch Faces

There are three new watch faces in watchOS 3: Minnie Mouse, Activity, and Numerals.

The Minnie Mouse watch face is similar to the Mickey Mouse watch face, except it features Minnie Mouse with a customizable dress to match different Apple Watch bands. In watchOS 3, both Mickey and Minnie say the time aloud in their distinctive voices when a finger is pressed on the watch face.

The Activity watch face shows a large view of your daily activity rings, so activity and exercise progress can be viewed at a glance. The Activity face can be set to an analog clock, a digital clock, or a chronograph, all of which show a full, clear view of the activity rings.

The final face, Numerals, is one of the simplest faces yet with a single number displayed with watch hands. The number changes and rotates around the face as time passes.

Complications:

Complications can be added to watch faces that didn't previously support them in watchOS 2, including Photo, Timelapse, Motion, and Extra Large.

There are also new complications available through new built-in apps like Breathe and Reminders, which can be added to any watch face that supports complications, and some of the existing watch include support for complications for the first time.

Face Gallery:

In the Apple Watch app for iPhone, there's a Face Gallery where you can customize watch faces with colors and complications. These tools have been previously available on the watch itself, but it can be easier to set up watch faces through the larger screen of the iPhone.

Dock and Faster App Launching

Navigation on the Apple Watch is quite a bit different in watchOS 3. The side button, in watchOS 2 to bring up a list of contacts, is being replaced with a dedicated "Dock" that brings up a list of favorite apps.

The Dock is replacing the Glances view, formerly accessed by swiping up on a watch face. The same swipe now brings up a new Control Center, a navigation change meant to mirror accessing the Control Center on the iPhone. Changing the watch face is now done by swiping left or right on the face of the Apple Watch, with a deep press no longer required, so it's much quicker to swap between faces.

In addition to these navigation changes, Apple has implemented features letting apps set as "favorites" to launch instantly. All apps designated as favorites in the new Dock are kept continually in the Apple Watch's memory, with information updated in the background. On stage, Apple said apps stored in memory this way are able to open seven times faster than a standard Apple Watch app.

This allows for all favorite apps to launch "instantly," greatly cutting down on the amount of time that it takes for your most-used apps to load. The Dock houses both favorite and recently used apps, and it is customizable so you can load your frequently accessed first and third-party apps so the information you need is always at your fingertips.

The Dock is used a lot like Glances, and when swiping left and right through apps, you can even see the full information from the app through an app snapshot without having to launch it. The Dock supports a total of 10 apps.

SOS

SOS is a feature activated by holding down the side button on the Apple Watch for three consecutive seconds. When this happens, the Apple Watch automatically calls local emergency services, using either a Wi-Fi connection or a connection to an iPhone.

SOS is able to detect your location and call the relevant number regardless of your location, so if there's an emergency on vacation and you don't know the number for emergency services, help can still be summoned because the Apple Watch knows the number to call.

After an emergency call has been placed to 911 or another local emergency service, the Apple Watch notifies your emergency contacts and provides a map of your current location. It also now supports the Medical ID, so information like age, weight, allergies, and medical conditions are readily available to emergency services personnel from the Apple Watch on your wrist.

Activity Improvements

SHARING

watchOS 3 supports a new "Activity Sharing" feature that lets friends and family share their activity and workout information with one another. Apple hopes Apple Watch users will be motivated to work out more through friendly competition or encouragement from friends and family.

Activity Sharing is accessed by swiping right on the Activity rings view of the Activity app, and in this view, the activity rings of selected friends are displayed. There are options to sort by metrics like steps, exercise minutes, and workouts, so you can see how your activities measure up to those of your friends, and there are built in messaging options so you can send encouragement or smack talk when a friend reaches a goal.

WORKOUTS

Third-party workout apps much improved in watchOS 3. Developers are now able to allow workout apps to run in the background of the Apple Watch, so with just the raise of a wrist, users can see up-to-date workout metrics.

Developers also have realtime access to the heart rate sensor and the gyroscope to provide better information to Apple Watch owners.

When doing a running Workout, the Apple Watch is now able to detect when a user stops for a stoplight or another reason, pausing the workout until running resumes, and there's an option for naming "Other" workouts that aren't listed in the app.

Pressing on the Digital Crown and the side button during a workout also allows a workout to be paused, and ending a workout is now done by swiping right instead of using a force touch.

WHEELCHAIR USE

Apple has added a new Wheelchair setting to the Apple Watch in watchOS 3, allowing its activity options to be customized for wheelchair users.

Wheelchair pushes now contribute to all-day calorie goals, there are new wheelchair-specific workouts, and the "time to stand" reminders transform into "time to roll" reminders when the wheelchair setting is activated.

New Apps and App Improvements

New in watchOS 3 are Reminders and Find My Friends app, both of which mirror capabilities found on the iPhone. Find My Friends, when used as a "favorite" app, can offer up-to-date information on the whereabouts of friends and family, while Reminders offers a quick look at to-do lists.

With Glances being replaced by the Dock, there's a new Heart Rate app on the Apple Watch to replace the Heart Rate Glance. Heart Rate is the only Glance that didn't previously also have an accompanying app.

BREATHE

Completely new to the Apple Watch is a dedicated Breathe app, which is designed for relaxation and stress relief. Breathe guides users through deep breathing techniques, with either on-screen visuals or haptic taps.

According to Apple fitness guru Jay Blahnik, Breathe has been designed to make it easy for Apple Watch wearers to incorporate meditation and breathing exercises into their daily routines.

Breathing exercises can be done for one (7 breaths) to five minutes (35 breaths), and while Breathe can be accessed through the Breathe app, the Apple Watch also offers optional "Breathe" reminders, much like stand reminders. Breathe reminders, if activated, are delivered every four hours.

MESSAGES

In Messages, a redesign makes it quicker to reply to incoming texts and iMessages. There's no need to tap "Reply" when a message is received - the options are already listed at the bottom of the notification.

There's also new "Scribble" feature for replying to messages. With Scribble, you can spell out your response on the Apple Watch display with your finger, writing the letters on top of each other. Scribble supports both Chinese and English.

HOME

Apple introduced a new "Home" app in iOS 10 to give users a central location for controlling all of their HomeKit-enabled devices, and there's also a Home app for the Apple Watch. With Home, there are quick-access controls for doing things like controlling the lights or adjusting the thermostat.

Other Features

UNLOCK MACS

Mac owners can now use an authenticated Apple Watch to unlock their Macs whenever they are nearby. Unlocking works through proximity, much like the Apple Watch unlocks when an iPhone is unlocked.

When near a password protected Mac, the Apple Watch is used to bypass the password for quicker entry. This feature requires a 2013 or later Mac and works with all Apple Watch models.

APPLE PAY

Apple Pay is now available within apps on the Apple Watch, so purchases can be made in-app directly on the watch itself. Developers are also able to build Apple Pay into their Apple Watch apps.

NEW DEVELOPER APIS

Developers have access to a lot more tools in watchOS 3, resulting in apps that can do more than ever. watchOS 3 includes support for the Digital Crown, touch events, speaker audio, in-line video, SpriteKit, SceneKit, Game Center for turn-by-turn gaming, and CloudKit for data storage across devices.

watchOS 3 Tidbits

Camera app - The Digital Crown now allows users to control the iPhone's digital zooming capabilities for digital zooming.

Disable Screenshots - There's now an option to disable screenshots when pressing the Digital Crown and the Side Button simultaneously.

Find My Apple Watch - The Apple Watch's location is now available using the Find My iPhone app.

Siri - Siri has an updated interface in watchOS 3. A haptic tap is now received when Siri has stopped listening to a request instead of when Siri begin listening, and Siri lets users know information is being sought through a "Hang on..." or "Hold on..." message if a request takes more than a second or two.

Notifications - Dismissing a notification now returns a user to the watch face instead of the Notification Center.

watchOS 3 How Tos

• watchOS 3: How to Share Activity With Your Friends

Release Date

watchOS 3 was officially released on Tuesday, September 13, 2016. It is a free download available for all Apple Watch models, including the original Apple Watch, Series 1, and Series 2.

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